Data in the organisation can be classified as “Structured” and “Unstructured”. Structured data is the fodder for almost all strategic decisions. However, the probability of a correct decision enhances exponentially, if structured and unstructured data can be analysed at great speed to arrive at valuable insights.

“Big Data” is revolutionary in the industry. As data is at the core of all decision making, “Big Data” is gaining in prominence across industries, verticals, and geographies.